AARRR, or the Pirate metrics framework, is a simple intuitive methodology that can be applied to any company to drive profitable growth.   At its simplest, the acronym AARRR describes user progression through a product’s lifecycle: Acquisition, Activation, Retention, Referral and Revenue. By tracking the actions that users take at each stage of the life cycle, … Continue reading Pirate Metrics: AARRR | Free Template