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How to increase product team velocity

It's very common for stakeholders to be frustrated by the velocity of their product teams. They often look to Product Managers to fix the problem, and expect that if everyone worked a bit harder everything would be fine. This approach rarely works out for the stakeholders, the PMs or the engineering teams.

Product teams can deliver faster, but getting them to do so requires a more nuanced approach. You need to think of the product team as a machine that outputs value at a given rate. It can only go as fast as it is built to go — a pep talk or a kick up the butt will have little effect. But it can be fine-tuned given a good understanding of its inner workings. This article covers how to increase product team velocity from a PM and a stakeholder perspective.

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