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Product Management Resources

This is the full list of our product management templates and artefacts on Hustle Badger. Each of these product management resources has been built and tested by experienced product leaders.

You can find our full library of articles, how-to guides and case studies in the left hand navigation pane.

Product Management Resources on Strategy

  • Product strategy deck – [Google slides] dummy presentation for creating a product strategy.
  • Snap strategy template –  [Notion | Google Docs] 1-page doc to develop a strawman hypothesis on in less than a day.
  • Strategy development plan template – [Google Sheets] plan your time to make the best strategy possible
  • Product roadmap templates – [Google Sheets] 5x templates for roadmaps to communicate your strategy and progress across the organization. Paid subscribers only.
  • Impact model – [Google Sheets] template with 3x worked examples showing you how to create a simple impact model for your roadmap
  • Team Overview – [Notion] for documenting team mission, objectives, strategy and roadmap.
  • PR/FAQs – [Google Doc | Notion] Amazon-style template for press release and internal / external FAQs before kicking off a project
  • User Research Project – [Notion] template for scoping a user research project.
  • 7 Powers cheat sheet – [Google Sheets] quick reference guide to Hamilton Helmer’s 7 Powers of sustainable competitive advantage
  • 7 Powers Matrix template – [Google Sheets] template and worked example on how to map out your 7 Powers of sustainable competitive advantage
  • Customer Journey Map – [Miro | Figma] template and worked example to map out customer touch points, thoughts and feelings across a specific journey. Helps identify areas where work will be high impact.

Product Management Resources on Process

  • Delivery Review – [Google sheets] for checking in on team delivery and velocity.
  • Product Backlog Template – [Google Sheets | Excel | Notion] for prioritizing work.
  • Product Requirements Document (PRD) – [Notion] for documenting the problem to be solved, solution, launch plans and impact of a problem, feature or project.
  • OKR template – [Google Sheets | Excel | Notion] for setting team and company goals. Paid subscribers only.
  • Product Launch Plan – [Notion | Google Doc | Word] for planning an effective product launch to maximize the adoption and impact of a new feature or product. Paid subscribers only.
  • Product Launch Task List – [Notion | Google Sheets | Excel] complements Product Launch Plan, to coordinate cross-functional activity during a product launch. Paid subscribers only.
  • Product Launch Channel Strategy – [Notion | Google Sheets | Excel] complements Product Launch Plan, to plan marketing messages, channels and timing during a product launch. Paid subscribers only.
  • D.E.C.I.D.E. framework – [Notion] for helping you make difficult decisions. Paid subscribers only.
  • Accountability frameworks: RAPID, RACI and 7 Levels of Delegation – Flashcard set [Google slides] & matrix templates [Google sheets]
  • Product audit – [Google sheets] for assessing the operational capacity of a product org. Paid subscribers only.
  • Stakeholder Engagement Plan – [Google Sheets | Excel | Notion] for optimizing your touchpoints with stakeholders. Paid subscribers only.

Product Management Resources for Managing People

Hiring & Performance Management:

  • Hiring plan – [Google sheets] for recruiting new product managers.
  • Interview guide – [Google sheets] for interviewing product managers in a hiring process.
  • Performance review – [Notion | Google Doc | Word | Google Sheet | Excel] template for preparing and holding inspiring and effective performance reviews.


  • VP onboarding guide – [Notion] for VP Product / CPOs starting new roles. Paid subscribers only.
  • Onboarding guide – [Google doc] for new product managers.

Team dynamics

  • Roles and responsibilities – [Google sheets] for product managers in cross functional teams. Includes RACI and degrees of delegation.
  • Career ladder – [Google sheets] for setting expectations at different levels of seniority. Also known as competency matrix or career progression framework.
  • Jeff Bezos Culture Cheat Sheet – [Google Doc] Cheatsheet for self-reflection to help you think like Jeff Bezos

Product Management Resources for your Career

Career Development resources:

  • Career development plan – [Notion | Google doc | PDF | Word] help you identify your career goals, and chart a path towards success.

Resume / CV:

  • Action words – [Google sheets] to use in your CV / resume / Linkedin.


  • Interview preparation checklist: [Google sheets]
  • Role mapping example and template: [Google sheets]
  • Common product manager interview questions and how to answer them: [Google slides] Framework flashcards
  • Behavioural interview experience mapping template, using STAR and DIGS: [Google sheets]
  • Amazon Leadership Principles Interview Cheat Sheet – [Google Doc] Summary of Amazon’s 17 leadership principles and how to demonstrate them interviews.

Feedback is welcome! Let us know how we can improve these product management resources, or request new ones:

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